Employers really do look at your LinkedIn profile. It should not be left to gather dust bunnies and cobwebs. It can be your first impression to a potential employer and you don’t even know it. Employers want to be able to find out certain bits of information about you without really having to do a lot of work.
Ask yourself these 8 questions to see if your LinkedIn profile hits high marks on the impressive scale.
1) What is Your Current Job Title and/or Position?
This sort of seems obvious. Employers need to see your current employment details. Make it your headline on your profile to snag their attention even earlier. Also, make sure that your job title properly reflects your abilities. Think about how you describe yourself when you meet new people or discuss career-related topics. This might offer you a chance to reflect and truly express your skill set.
2) How Do You Back Up Your Job Title?
This is your chance to be as thorough as you can. This is where you present your background and qualifications. List locations, companies, titles, as well as your responsibilities. Also, try not to be too general. Since you won’t be in front of the employee offering commentary, you have to fully explain everything in your profile – for them to read, and not make them guess.
3) Are You a Strong Writer?
All of the above sections of your profile will be for naught if your writing is stinky. And if your writing skills are stinky, any potential employers will immediately see this and immediately click right on through to another candidate’s profile.
How can you instantly improve your profile? Check spelling, remove slang, or texting language, and overall poor grammar.
4) What Tools Do You Know?
Don’t just tell, show! It is critical to explain all of the software programs you have basic to advanced skills in. List tools, software programs, computer systems, and more that contribute to your experience. Also, add in how experienced you are with each tool.
5) How Do You Sell Yourself?
No one is going to sell you but you. How does your profile market your brand? Or does it? Your LinkedIn profile needs to tell employers what makes you different. This is where your creation of a tagline helps you stand out from the crowd. Also consider adding logo or design elements if you are graphically-inclined.
6) Are You Active?
Creating your profile and then letting it linger won’t help your career chances. It is important to show that you are active on the platform – through who you follow, post, etc. Make sure you stay in-the-know in your field, so it shows employers your desire to be ever-learning and gaining industry knowledge.
7) Do Others Think You Are Awesome Too?
Scoring recommendations for your skills, or be able to include quotes about your performance are strong additions to your profile. Some people may automatically offer these to you, while it is perfectly acceptable to ask trusted individuals to provide them to you.
8) What Are Your Famous for?
Don’t forget to include when you were tops! Maybe you won an award, or you raised sales or increased revenue for your company. Share the love! Tell employers through your profile. Because they aren’t going to just stumble upon it accidentally.
Polish up that Profile
A stellar profile needs a bunch of stellar opportunities. Let Creative Talent Management help you find your next opportunity. Get started today by calling one of our experienced recruiters at 800.338.4327.
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