The Job Search: Don’t Pursue the Feather in the Wind Strategy

job search tools strategyFinding the next step in your career is always a combination of things: a little bit of luck, raw talent, timing, and who you know. That is why it is critical to search for jobs in a systematic manner.

Everyone has advice regarding how to find a job. But let’s face it, there is a lot of bad advice out there, contradicting advice, that is more likely to actually just hurt you in your pursuit. You need to follow the right advice. Here are some tips that will help you decrypt the good from the bad.

Fly Away!
Quantity does not mean quality. The odds are most likely not in your favor if you just throw caution to the wind and send out resume after resume…after resume. You might believe that something is bound to come up with an approach like this. Wrong! This method means you are not tailoring each of your submissions specifically enough—to each one of the job openings. Because your method of applying has turned into a factory, each time you press send, your application becomes more and more boilerplate, and more importantly, more forgettable.

What You Should Do Instead:
• Check over the job posting you are interested in and specifically look at the minimum requirements listed. It might mean passing over a bunch of seemingly viable options, but if you don’t meet some of these requirements, stop right there and move on to another job.

• If you do have all of those skills and then some, by all means, charge ahead. Because by focusing on these requirements, you will be better able to compose a high-quality cover letter and resume—tailored to the job in question.

Tone Down the Creative Urge
Keep your creativity for your job. Don’t be tempted to impress potential employers with a creative take on the typical resume and cover letter design. This is not to say that you can’t amend the layout some as you express your abilities. But the creativity should stop once you hit the language part.

You still want to present a professional demeanor to the company. Trying to be funny or abstract will more often than not turn off the hiring manager. You will get noticed, no doubt—but probably not in the way you want to be, nor for how long you want to be.

Don’t interpret this as stifling creative minds though. Resumes are often scanned as their first stop in the hiring process. Quirky designs might be completely lost and rejected by a system, removing any chance for an interview. This means a human might never even see it.

What You Should Do Instead: Typical…Not Tedious
• Explore different designs within your resume using bolded or different sizes fonts, boxes, headings, columns, and white space. You want your resume to flow smoothly and you want the reader’s eye to move effortlessly down the page.

• Your cover letter is no different. Impress the hiring manager with proper English, well-written sentences, and authentic sentiments. So, sorry, delete those cute emoticons.

Full-time or No-Time
During your job search, you probably only want the real thing, meaning full-time employment. But project-based or temporary opportunities are excellent next steps in your career. They may even lead to those “real things” anyway.

Being a consultant is often even more prized by companies. And consistently participating in jobs such as these keep your work history consistent and without gaps. You continue your career development, while gaining ground in the field. And the network you can build with these opportunities will also help you gain skills and gain ground.

The Right Talent Partner
Your next opportunity is closer than you think. You might be tempted to job search the easy way and without any outside assistance. Instead of going it alone, connect with the right network of key decision makers in the hiring process.

Creative Talent Management is your source for expert talent managers. With firsthand knowledge of the fashion, beauty and advertising industries, CTM can precisely match you to a position. Get started today by calling one of our experienced recruiters at 800.338.4327.

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